About us

Our History: The Origins of Herdman London
Herdman London was founded in 2003 out of a desire to set a new standard in the world of loungewear. At a time when comfort was becoming increasingly important, we saw an opportunity to combine luxury and convenience in unique collections. Hofman Utrecht was born from the idea that loungewear should not only be comfortable, but also stylish and of high quality. With this goal in mind, we began our journey, driven by a passion for fashion and the well-being of our customers.


Our Mission: Luxury and Comfort, Every Day
At Herdman London, we want to offer everyone the opportunity to treat themselves to loungewear that is as elegant as it is comfortable. Our collections are designed for the modern individual who wants to feel good at all times, whether relaxing at home or on the go. With soft fabrics, refined designs and a timeless colour palette, we bring a touch of luxury to every moment of the day. Our mission is to make every customer feel their best – relaxed, stylish and confident.


Our Collections: Timeless Style Meets Comfort
Hoifman Utrecht is known for its luxurious loungewear and stylish basics that are easy to mix and match. Our items are carefully designed with attention to details such as fit and fabric selection to offer ultimate comfort without compromising on style. From elegant lounge suits and soft jumpers to high-quality T-shirts and trousers, each collection is designed to offer the perfect balance between comfort and sophistication.

Sustainability and Quality
In addition to style and comfort, at Herdman London we stand for quality and sustainability. We work with suppliers who use carefully selected materials and who treat the environment responsibly. Our products are designed to last, so that our customers can enjoy loungewear that is not only beautiful, but also a conscious choice for the future.


Our Commitment to Customers
Since our founding, we have been proud of the trust and loyalty of our customers. At Herdman London, we believe in personal service and are happy to listen to the needs and wishes of our customers. Our commitment to quality, style and comfort makes us a beloved brand in luxury loungewear. We are grateful to everyone who is part of our journey and look forward to creating even more moments of relaxation and style with our collections.